Full Time
Digital Marketing Specialist
Creatively analytical. Analytically creative. And strategic like you wouldn’t believe. That’s what Mr. Smith is looking for in a Digital Marketing Specialist.
We work with clients across a wide swath of industries, but they all have one thing in common: they want their brand to enjoy consistent, predictable success. That’s where you come in.
Through your understanding of digital marketing tools and best practices, combined with a careful assessment of any given client’s brand, core competencies, and value proposition, you’ll help develop, deploy, measure, and optimize digital marketing strategies that are custom-tailored to make a difference for the diverse goals of our client base.
You’ll work closely with our clients and our entire team to create and execute digital marketing campaigns with clean, effective design and a user-centered development approach. And when it comes to driving results? As we always say, unforgettable is the only thing that matters.
Responsibilities
The person in the role of Digital Marketing Specialist at Mr. Smith Agency will be closely involved on a daily basis with the overall planning, execution, and measurement of digital marketing strategies for our clients, including:
- Development of full-funnel content strategies designed to generate and convert traffic
- Coordination of campaign creation and management across various paid channels including: Google Ads, Facebook Ads, LinkedIn Ads, Google Display Network, and more.
- Analysis of conversion path ecosystems combining Advertising, Calls to Action, Landing Pages, Content Creation, Workflow Automation, and more
- Development of KPI reporting systems
- Data-based optimization of all digital marketing efforts to proactively drive positive client outcomes
Qualifications
- Strong understanding of digital marketing principles and tools
- Above average writing skills and understanding of different mediums
- Ability to quantify and qualify data from diverse sources while making strategic decisions
- Proven experience in the management of PPC, Social, and Display advertising campaigns
- Proven experience in SEO best practices and ability to create compelling copy
- Ability to execute efficiently across all marketing channels including Email, Social Media, Advertising, Inbound, and others
- Understanding of traditional measurement metrics and ability to creatively develop new ones
- Team-oriented attitude and belief that true communication is as much about listening as it is talking
- Ability to work on a wide variety of projects at any given moment
Apply for this position 
Internship
Graphic Designer, Multimedia Designer, Copywriter
We are looking for an exciting and talented Graphic Designer, Multimedia Designer, and/or Copywriter to come and work with us on the next generation of digital experiences.
Details
This is an unpaid internship, but we are happy to work with necessary authorities to ensure class credit ( where appropriate) is received. Bonus or contractual payment compensation will be considered on a project-to-project basis weighing performance and project outcome.
Project work will include internal projects as well as high profile client projects. All work done may be included on any future job application portfolios with mention of the internship. Mr. Smith can be used for any resume referrals you desire.
A brief interview will be requested based on the strength of digital portfolio. If you are interested in this position, please send one email response (follow the link below) including a short resume and link to digital portfolio.
Qualifications
- A recent graduate or current student majoring in graphic design or communication design
- Fully proficient in Adobe Creative Suite, Microsoft Office, blogging, and social media platforms (candidates will be tested on Adobe CS)
- Available 16-40 hours per week
- Creative, hard-working and self-initiated
- Strong eye for branding and design
- Strong communicators, both written and in conversation
- Live and/or work in Buffalo, New York
- Know us already and want to be a part of our team
Apply for this position
