Headquartered in downtown Buffalo, New York, the company was incorporated by Founder & Principal Robert Dimmer and a select team of friends and colleagues. Mr. Smith is comprised of creatives and strategists, dreamers and doers, all focused on creating legendary experiences for the customers of our clients. We love what we do because we do what we love.

Our name is an extension of our design philosophy. Mr. Smith - the most popular English surname in the world - is everywhere. Mr. Smith can be anyone. Mr. Smith can do anything. No matter your story, we can create a personality and identity that resonates with consumers.